{"id":2883,"date":"2021-07-01T08:00:00","date_gmt":"2021-07-01T12:00:00","guid":{"rendered":"https:\/\/medent.com\/news\/?p=2883"},"modified":"2021-06-17T14:12:39","modified_gmt":"2021-06-17T18:12:39","slug":"guest-post-create-a-patient-engagement-ecosystem-with-digital-doorways","status":"publish","type":"post","link":"https:\/\/medent.com\/connect\/2021\/07\/01\/guest-post-create-a-patient-engagement-ecosystem-with-digital-doorways\/","title":{"rendered":"GUEST POST: Create a Patient Engagement Ecosystem with Digital Doorways"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2883\" class=\"elementor elementor-2883\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a749f8d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a749f8d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-28e3ebd\" data-id=\"28e3ebd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5cf341e elementor-widget elementor-widget-image\" data-id=\"5cf341e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1500\" height=\"990\" src=\"https:\/\/medent.com\/connect\/wp-content\/uploads\/2021\/06\/blog-pic2.png\" class=\"attachment-full size-full wp-image-2886\" alt=\"\" srcset=\"https:\/\/medent.com\/connect\/wp-content\/uploads\/2021\/06\/blog-pic2.png 1500w, https:\/\/medent.com\/connect\/wp-content\/uploads\/2021\/06\/blog-pic2-300x198.png 300w, https:\/\/medent.com\/connect\/wp-content\/uploads\/2021\/06\/blog-pic2-1024x676.png 1024w, https:\/\/medent.com\/connect\/wp-content\/uploads\/2021\/06\/blog-pic2-768x507.png 768w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60c58b6 elementor-widget elementor-widget-heading\" data-id=\"60c58b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Guest Post by RevSpring<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0e064b elementor-widget elementor-widget-text-editor\" data-id=\"a0e064b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 12pt;\">There\u2019s been a lot of talk lately about a \u201cdigital front door\u201d and how it can help providers engage more easily with patients. Limiting person-to-person (\u201clive\u201d) interactions makes a lot of sense as part of heightened infectious virus containment efforts. But there are multiple reasons to use digital engagement strategies: chiefly, making it fast and convenient for patients to research the cost of procedures, make appointments, provide pre-service information forms, receive appointment reminders and, of course, receive and pay their service statements.<\/span><\/p><p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 12pt;\">Because there are so many reasons and ways to engage with patients digitally, we believe a single \u201cdigital front door\u201d is too limiting. That\u2019s why we prefer the more comprehensive and descriptive \u201cDigital Doorways\u201d concept. There are multiple digital doorways and each should be unique and tailored to the patient \u201cstepping through it.\u201d A true digital doorways strategy also takes into account\u00a0<em>when<\/em>\u00a0in their patient journey a doorway is opened.<\/span><\/p><p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 12pt;\">Bringing patients in through a digital front door is ideal, of course, and works best when every touchpoint is coordinated from a process and data standpoint: from marketing to clinical care to financial engagement. While this isn\u2019t always the case for many health systems, striving to offer a comprehensive digital experience for patients is the ideal.<\/span><\/p><p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 12pt;\">By creating one central profile of the patient \u2013 their needs, preference, behavior AND digital preferences \u2013 you can begin to unify the patient experience and provide consistent outreach \u2013 regardless of which digital doorway they use to enter your health system. This type of personalized engagement is possible thanks to the careful use of analytics to determine the right communications strategy at the right time. Specifically, predictive models can be set up to anticipate which patient attributes are associated with likelihood to engage. Response models can determine who will respond to particular messages\u2014and their preferred channel for receiving them.<\/span><\/p><p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 12pt;\">If this sounds time-consuming and too good to be true, we can assure you that it\u2019s really fast and cost-effective thanks to automation. Linking automation with analytics ensures consistency and convenience for patients, as well as lower costs and improved revenue management for providers.<\/span><\/p><p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 12pt;\">Think of it as a \u201cdigital ecosystem\u201d with various entry points that frees busy IT staff from time- consuming data integration work. And because it\u2019s automated, the system can act on data and respond in real time. Come back soon for a more in-depth look at the benefits of digital doorways for you and your patients!<\/span><\/p><p><span style=\"font-family: verdana, geneva, sans-serif; font-size: 12pt;\">To learn more about digital doorways, register for our upcoming webinar with RevSpring, <a href=\"https:\/\/attendee.gotowebinar.com\/register\/8538564724944949003\">\u201c<strong>Digital Doorways: The Passageway to a Better Patient and Provider Experience.<\/strong><\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Guest Post by RevSpring There\u2019s been a lot of talk lately about a \u201cdigital front door\u201d and how it can help providers engage more easily with patients. Limiting person-to-person (\u201clive\u201d) interactions makes a lot of sense as part of heightened infectious virus containment efforts. But there are multiple reasons to use digital engagement strategies: chiefly, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":433,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[],"class_list":["post-2883","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guest-post"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>GUEST POST: Create a Patient Engagement Ecosystem with Digital Doorways | medent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/medent.com\/connect\/2021\/07\/01\/guest-post-create-a-patient-engagement-ecosystem-with-digital-doorways\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GUEST POST: Create a Patient Engagement Ecosystem with Digital Doorways | medent\" \/>\n<meta property=\"og:description\" content=\"Guest Post by RevSpring There\u2019s been a lot of talk lately about a \u201cdigital front door\u201d and how it can help providers engage more easily with patients. 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